Skincare TikTok Trends You Need to Try Now
Beauty is one of the biggest communities on TikTok and, as a result, the skincare industry is increasingly finding itself being shaped by this social platform. Many of today’s skincare trends were born on TikTok, and while some of them may be a little whacky, others definitely have some merit.
Wondering which skincare TikTok trends are worth trying? Vivo Per Lei has gathered together some of the very best!
Multitasking Products
One of the most beneficial skincare TikTok trends to impact the industry is the simplification of skincare. While the ubiquitously long K-beauty routines certainly spent several years dominating the industry, times are changing and that’s largely thanks to TikTok.
Now, people are cutting down on their skincare routines and taking things back to basics. Of course, in order to keep the skin looking and feeling its best, certain ingredients are still essential. This is why TikTokers have started flocking toward multitasking products that do away with the need for long and complicated skincare routines.
The skincare routines now being recommended by influencers on the social platform are short and sweet. They consist of just a few easy-to-follow steps. The most popular routines start with a cleanser, such as the Vivo Per Lei Collagen Foaming Cleanser, and then move on to a serum. A formula like the Vivo Per Lei 24K Gold Caviar Serum would be just the ticket. With a blend of retinol, mushroom extract, sodium hyaluronate, and beta-glucan, it will hydrate your skin while tackling the appearance of aging – a true multi-tasker! Finish with a multi-tasking face cream, like the Marine Aqua Facial Cream, and your three-step routine will be able to cater to a wide range of your skin’s needs.
A Move Away From Harsh and Aggressive Ingredients
While the skincare TikTok trends of previous years have been all about promoting the use of potent active ingredients, things are now a little different. TikTokers are now raving about the benefits of toning it down when it comes to skincare. Ditch the aggressive actives and replace them with gentler ingredients that focus on keeping skin cells feeling supported.
This may seem like a major shift but it’s one that dermatologists heavily back. Using harsh ingredients on your skin often causes more harm than good. Instead, it can be far better to simply give your skin cells the ingredients that they need to feel capable of functioning to their full potential.
Products like the Vivo Per Lei Aloe Soothing Facial Serum do this perfectly. This serum contains a short ingredient list featuring some of the best complexion-fortifying ingredients around. Between aloe vera, sodium hyaluronate, and silk amino acids, it will leave your skin feeling deeply hydrated and more resilient than ever.
Hydration-Focused
Speaking of hydrating your skin…
This is another skincare TikTok trend that’s making headlines. Sure, the need for hydration isn’t anything new. However, the way in which TikTokers are gearing their entire skincare routines to focus on hydration is a big change.
This trend means ensuring that every single stage of your skincare routine contains hydrating ingredients. This begins with your choice of cleanser. Make sure that the cleanser you’re using is filled with a variety of humectants and plant oils, just like the Vivo Per Lei Hyaluronic Acid Daily Facial Wash is. Sodium hyaluronate, an ingredient with moisture-binding properties, is a key ingredient. It’s joined by hemp seed oil, amino acids, olive oil, and vitamin C. All of these ingredients help with skin hydration too.
The Marine Revitalize Leave-on Hydrating Mask is another fantastic hydrating formula to add to your skincare routine. This one falls in line with a few different skincare TikTok trends. Not only does it provide the sensation of ultra-deep hydration but it’s also a great multi-tasker. It will help to reduce the appearance of wrinkles, brighten the look of dullness, and lighten the visibility of dark spots.
Magnetic face masks are also being increasingly recommended by TikTokers. These tend to be exceptionally hydrating and are also a great way to treat your skin to some added antioxidants. The Vivo Per Lei Magnetic Deep Hydration Mask does just that. Once you remove the mask with the provided magnet, it will leave behind a silky solution filled with powerful antioxidants and hydrating oils. Your skin will quickly drink this up and take on a plumper and dewier look.
Skincare for Teens
Around a quarter of TikTok users are in the 10-19 age range, with TikTok proving to be particularly popular among teens who want to learn more about skincare. A surprising number of TikTok skincare content creators are in their young teens, with these next-generation influencers doing everything from sharing their skincare routines to reviewing skincare products.
In some ways, this has had detrimental consequences. Many teens have started to prematurely use anti-aging products and other formulas that contain ingredients far too potent for how delicate the skin is at this age.
On the other hand, it has also led to teens caring more about their skin. So long as appropriate skincare products are used, building good skincare habits from an early age can be extremely beneficial.
What makes a skincare product suitable for teenage skin? It needs to be gentle, without any harsh ingredients. It should also focus on hydration, making it very akin to some of the skincare TikTok trends we’ve just discussed! A product like the Vivo Per Lei Marine Sensitive Facial Hydro-Gel would be a great formula for teens to try.
Traditional Instead of Trendy
Advancements in science are constantly influencing the skincare industry. Many of the skincare trends that become big each year are due to new research that has been released. Consumers use this to guide their purchasing decisions while skincare brands encompass this information when creating new products.
There’s definitely no shortage of science in 2025’s main skincare trends (think exosomes, peptides, and polynucleotides). However, TikTokers aren’t embracing this in the way that was expected. Instead, this social platform has been highlighting the benefits of traditional, rather than trendy, ingredients. These are ingredients that have been used on the skin for centuries, with no doubts about their efficacy.
Shea butter is the perfect example of one such ingredient. Its use on the skin can be traced all the way back to Ancient Egypt. Cleopatra was known to be a proponent of this ingredient, with a collection of jars containing pure shea butter. Shea butter functions as a humectant, occlusive, and emollient, making it one of the best moisturizing ingredients. This is why you’ll find it in the Vivo Per Lei Marine Ultimate All Skin Cream. It’s joined by several other traditional ingredients, including snow mushroom extract and peony root extract.
All About the Body
While it’s usually the face that receives all of the attention from the skincare industry, skincare TikTok trends are now bringing the skin on the body into the loop too. Yes, it’s true that the skin here is tougher and more resilient than the skin on the face. This is why it doesn’t need the same intricacy as a facial skincare routine entails. However, it shouldn’t be completely neglected either. TikTok beauty influencers are now ensuring that people no longer treat the skin on their bodies as an afterthought.
How? By showcasing body care products that offer more than just the basics. Today’s body care products feature cutting-edge ingredients that were previously only found in facial skincare products. Take the range of body scrubs created by Vivo Per Lei as an example. While many brands sell just one standard scrub, our scrub range features a variety of signature ingredients so that you can pick the formula that your skin needs the most. Whether this may be matcha, charcoal and minerals, or citrus, this selection will enable you to really tailor your body care routine to your skin.
Hemp-derived ingredients have also been featured in some of the most popular body skincare TikTok trends. Vivo Per Lei has long since backed the use of these ingredients, hence why hemp stars in our Hemp & Spirulina Fresh Body Set. With a shower gel, body cream, and luffa, it will take care of all of your skin’s needs.
Spray Sunscreens
Many people still resist the regular use of a sunscreen. However, the fact that SPF is being strongly encouraged on influential platforms like TikTok is a great thing. The sun’s UV rays cause so much damage to the skin. Not only are they largely responsible for wrinkles, dark spots, sagging, and dehydration, but they also increase your chances of developing skin cancer. Needless to say, if you want to keep your skin feeling healthy, sun protection is vital.
The problem was that many of the sunscreens that have been developed over the years have been uncomfortable to use. With thick, heavy, and greasy formulas that left the skin looking white, it’s hardly surprising that people shied away from them!
Now, with spray sunscreens finding themselves at the center of several skincare TikTok trends, the approach to SPF is changing. These spray formulas are so easy and convenient to apply. They can be spritzed onto the skin after you’ve carried out your skincare routine, taking no more than just a few seconds. Reapplication is a breeze too with a spray. This means that people are now paying more attention to keeping their SPF topped up as the day goes on.
This is encouraged by the travel-friendly packaging that many brands are implementing. It’s now easier than ever to carry a sunscreen around with you as you go about your day. Once again, this will make people much more likely to regularly reapply it.
Exploring Skincare TikTok Trends
There’s definitely no shortage of skincare trends on TikTok! However, while all of these trends may be fun to explore, practice some caution when deciding which to actually try out. Make sure that the trends you choose to experiment with have been determined to be safe by professionals so that you don’t end up unintentionally damaging your skin. The trends that we’ve featured above are all safe to try, so go all out when it comes to incorporating some of them into your skincare routine!
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